The Cincinnati Reds and iHeartMedia have renewed 700WLW as the flagship for the Reds Radio Network through 2027.
“Listening to Reds games on 700WLW has been an inherent part of a Reds fan’s experience for generations,” said Karen Forgus, Reds senior vice president of business operations. “We are extremely proud to continue this tradition with 700WLW through iHeartMedia, whose innovation has kept 700WLW the powerhouse go-to in the region for news, traffic, and sports.”
WLW aired the first radio broadcast of a Reds game in 1924 under the direction of WLW founder and future Reds owner Powel Crosley, Jr. Since 1969, WLW has served as the Reds’ flagship station.
The entire article here https://radioinsight.com/headlines/249155/cincinnati-reds-extend-deal-with-wlw/
Lance Venta, RadioInsight (2023-02-25)